IJAEMS: The social networks and the new social order between the individualized socialization and the socialized individualism: Empirical study on the case of Morocco

IJAEMS: The social networks and the new social order between the individualized socialization and the socialized individualism: Empirical study on the case of Morocco



Hamid NAHLA 

The new Social Networks (SN) evolved very
quickly. They conquered of wide population as well in the cities as in
the campaigns. They pushed aside values, attitudes, behavior…; In
countries with strong social culture, they modified these values and
modified the social rules formerly considered as unchanging.In this
paper, an empirical study concerned the case of the Moroccans and their
behavior with regard to the social networks in numerous domains as those
of society, economy, consumption, social and societal relationships,
information and communication, politics, etc. The traditional
conventional social order is today in deep transformation. This paper
contributes to the understanding of behavior change currently facing
Moroccan society at all levels.The designers of software or applications
bound to the social networks have to integrate these new behavior in
their strategies. 



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